Privacy Policy

1. Introduction

This Privacy Policy explains how Truzzup LLC, a New Mexico limited liability company (“Truzzup,” “we,” “us,” or “our”), collects, uses, shares, and protects personal information when you visit truzzup.com (the “Site”), contact us, or use our services (the “Services”).

If you have any questions about this Privacy Policy or our privacy practices, please contact us at hello [at] truzzup [dot] com.

By using the Site or our Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site or Services.

2. Information We Collect

We collect two general categories of information: information you provide directly and information collected automatically.

2.1 Information You Provide to Us

When you contact us, submit a form, request a quote, or purchase our Services, we may collect:

Identity and contact data: name, business name, email address, phone number, messaging handles.

Project information: details about your business, industry, goals, brand preferences, content, images, and any login credentials you choose to share for third-party platforms required to deliver the Services.

Payment information: when you make a purchase, payment details are collected and processed directly by a third-party payment processor. We do not store full payment card numbers on our servers.

Communication records: messages, emails, and chat transcripts you exchange with us through any channel.

Any other information you choose to provide.

2.2 Information Collected Automatically

When you visit the Site, we (and our service providers) may automatically collect:

Device and browser information: IP address, browser type and version, operating system, device identifiers, screen resolution.

Usage data: pages visited, time spent on pages, links clicked, referring URL, exit pages, date and time of access.

Location data: approximate geographic location derived from your IP address.

Cookies and similar technologies: see Section 5 below.

3. How We Use Your Information

We use the information we collect for the following purposes:

To provide and deliver our Services, including building your website, branding assets, social media presence, and related deliverables.

To communicate with you about inquiries, project status, support requests, invoices, and service updates.

To process payments and manage billing.

To improve the Site and Services, including troubleshooting, analytics, and product development.

To send marketing communications, such as newsletters, promotions, or updates about our Services (you can opt out at any time).

To run advertising campaigns, including retargeting visitors of the Site through advertising platforms.

To comply with legal obligations, including tax, accounting, and regulatory requirements.

To protect our rights, prevent fraud, and enforce our Terms of Service.

We do not sell your personal information.

4. How We Share Your Information

We share personal information only with the following categories of recipients:

4.1 Service Providers and Subprocessors

We work with third-party vendors who help us operate our business. These vendors process personal information only on our behalf and under contractual confidentiality and data protection obligations. The categories of vendors we use include:

Hosting and infrastructure providers.

Customer relationship management and project management tools.

Customer communication and messaging platforms.

Email service providers.

Workflow and automation tools.

Payment processors.

Website analytics providers.

Advertising and retargeting platforms.

Content management and website building tools.

We may engage additional vendors as our business needs evolve. Upon a verified written request, we will provide more specific information about the vendors processing your personal information, subject to applicable law and any confidentiality obligations we owe to those vendors.

4.2 Legal and Compliance Disclosures

We may disclose personal information when required by law, court order, or governmental request, or when we believe disclosure is necessary to:

Comply with a legal obligation.

Protect our rights, property, or safety, or those of our clients or the public.

Investigate or prevent fraud, security issues, or technical problems.

Enforce our Terms of Service.

4.3 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, personal information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

5. Cookies and Similar Technologies

The Site uses cookies and similar tracking technologies to recognize your device, remember your preferences, analyze traffic, and serve advertising.

Types of cookies we use:

Strictly necessary cookies — required for the Site to function (for example, session management).

Analytics cookies — help us understand how visitors interact with the Site.

Advertising cookies — used by third-party advertising platforms to deliver and measure ads, including remarketing to past visitors.

Functional cookies — remember choices you make to enhance your experience.

Managing cookies: You can control cookies through your browser settings or through the cookie consent banner displayed on the Site. Disabling certain cookies may affect Site functionality.

For opt-out tools regarding interest-based advertising, you may also visit:

Digital Advertising Alliance: https://optout.aboutads.info

Network Advertising Initiative: https://optout.networkadvertising.org

Your Online Choices (EU): https://www.youronlinechoices.eu

6. Your Privacy Rights

Depending on where you reside, you may have certain rights regarding your personal information.

6.1 California Residents (CCPA / CPRA)

If you are a California resident, you have the right to:

Know what personal information we collect, use, disclose, and sell.

Access the specific pieces of personal information we have collected about you.

Delete personal information we have collected about you, subject to certain exceptions.

Correct inaccurate personal information.

Opt out of the sale or sharing of your personal information (we do not sell personal information).

Limit the use of sensitive personal information (we do not use sensitive personal information for purposes that would trigger this right).

Non-discrimination — we will not discriminate against you for exercising any of these rights.

To exercise any of these rights, contact us at hello [at] truzzup [dot] com. We may need to verify your identity before processing your request. You may also designate an authorized agent to act on your behalf, subject to our verification.

6.2 EU, UK, and EEA Residents (GDPR)

If you are located in the European Economic Area, United Kingdom, or Switzerland, you have the right to:

Access the personal data we hold about you.

Rectify inaccurate or incomplete data.

Erase your personal data (“right to be forgotten”), subject to exceptions.

Restrict processing in certain circumstances.

Object to processing based on legitimate interests or direct marketing.

Data portability — receive your data in a structured, machine-readable format.

Withdraw consent at any time, where processing is based on consent.

Lodge a complaint with your local data protection authority.

Legal bases for processing: We process personal data on the basis of (a) your consent, (b) the performance of a contract with you, (c) our legitimate interests in operating and improving our business, or (d) compliance with legal obligations.

To exercise any of these rights, contact us at hello [at] truzzup [dot] com.

6.3 Other Jurisdictions

Residents of other US states and countries may have additional rights under their local laws. We will respond to all verified requests in accordance with applicable law.

7. Data Retention

We retain personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. Specifically:

Active client records: retained for the duration of the engagement plus 7 years for accounting, tax, and legal purposes.

Inquiry records (no engagement): typically retained for up to 24 months, then deleted or anonymized.

Marketing contacts: retained until you unsubscribe or request deletion.

Website analytics data: retained according to the retention settings of our analytics providers (typically 14 to 26 months).

When retention is no longer required, we securely delete or anonymize the data.

8. Data Security

We implement reasonable technical and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, and destruction. These measures include encryption in transit (HTTPS/TLS), access controls, secure hosting, and vendor due diligence.

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security and are not liable for unauthorized access beyond our reasonable control.

9. International Data Transfers

Truzzup LLC operates from the United States. Personal information you provide may be transferred to, processed, and stored in countries outside your country of residence, including the United States and other jurisdictions where our service providers operate.

When we transfer personal data from the EEA, UK, or Switzerland to countries that have not been deemed to provide an adequate level of data protection, we rely on appropriate safeguards such as the European Commission’s Standard Contractual Clauses.

10. Children’s Privacy

The Site and Services are intended for individuals 18 years of age or older. We do not knowingly collect personal information from children under 18. If we learn we have collected personal information from a child under 18, we will delete it promptly. If you believe a child has provided us with personal information, please contact us at hello [at] truzzup [dot] com.

11. Third-Party Links

The Site may contain links to third-party websites, services, or applications that are not operated by Truzzup. This Privacy Policy does not apply to those third parties. We encourage you to review the privacy policies of any third-party services you visit.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last Updated” date at the top of this Policy and, when appropriate, notify you by email or through a notice on the Site. Your continued use of the Site or Services after changes become effective constitutes your acceptance of the updated Policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us: